MASHSMD Member Meetup sponsored by:      

July 2022 Lunch and Learn 

Date: July 28, 2022

Time: Noon – 1:00P EST

Register here

Members Only Event

Don’t Lose Your Data: Getting Ready for GA4

The official sunsetting of Google’s Universal Analytics is set for July 2023—are you prepared? The new Google Analytics 4 (GA4) promises powerful AI that gives marketers key insights into the entire user experience, but with it comes a new way of thinking about data, which means a new way of setting up your analytics. Get prepared in this webinar, where you’ll learn:

  • The key differences in how data will be collected
  • How to approach building your dashboards
  • Implementing a hybrid approach now
  • Roadmap to July 2023

Led by Reason One’s Director of Marketing and Optimization, Christy Jones, this interactive webinar will help you plan in advance so you’re not behind next year.

Speaker Bio:

Christy Jones is Director of Marketing & Optimization at Reason One,  a full-service digital agency specializing in healthcare and nonprofit organizations. A data-driven and strategic thinker with over 20 years of marketing experience, Christy helps healthcare systems drive traffic, gain leads, and maximize revenue from their online channels. She has a track record of creating successful digital marketing programs based on KPIs and analytics insights.

If you have any questions, please email: [email protected]

 

July Member Meetup Register Here